Coaching & Consulting
Expand your self-concept.
Be empowered to see the whole perspective.
Achieve the goals you want.
Coaching & Consulting
Expand your self-concept.
Be empowered to see the whole perspective.
Achieve the goals you want.
Expand your self-concept.
Be empowered to see the whole perspective.
Achieve the goals you want.
Expand your self-concept.
Be empowered to see the whole perspective.
Achieve the goals you want.
Personal Leadership Coaching is a Proven Path to Self-Empowerment.
See if Coaching is right for you...
Schedule your free consultation today and discover how Personal Leadership Coaching can help you transform your life, with no obligation.

I'm Naomi L. Shank and I'm the Founder of SoftEarth Insights. I offer an empowering, empathetic space to help you find, on your own terms, the answers you are seeking to create a life that aligns with your deepest values and aspirations.
In the span of 3 years, my parents died, I lost a secure, well-paying job, and I relocated to another part of the country.
It was really tough. I didn’t know who I was anymore. I wondered, what major shock will I have to brace for next? How will I cope with such a profound sense of loss? How will I occupy my time and re-invent myself? What unfulfilled dreams have I put aside that I'm yearning to achieve?
The personal leadership tools I learned and utilized guided me through this difficult period. I came out stronger, wiser and empowered to change my life with a renewed sense of energy and purpose. I became a Professionally Certified Coach and achieved a lifelong dream - I wrote and published my first book!
As your Personal Leadership Coach, I will partner with you to tap into your Highest Self that is a natural leader and guide you on the path to Self-Empowerment.
*Sliding Scale available
If you're ready to refuel your life with new energy and purpose, see if Personal Leadership Coaching is right for you...
Schedule your free consultation today and discover how Personal Leadership Coaching can help you transform your life, with no obligation.
“Naomi is an incredibly kind, compassionate and talented coach. I suffered from severe depression, fear, paranoia and anxiety post-cancer treatment. Naomi helped me navigate all of the difficult emotions through her expertise in Internal Family Systems (IFS). Because of her, I was able to get my life back. I now feel joy, peace, light-heartedness and hope. I can easily spend time with my friends. I have found my confidence and am even volunteering my time in service to others.
Naomi is a deep listener. I was consistently impressed with her ability to bring me back to focus and shift my perspective. I especially appreciated her follow up notes as I continued my IFS work in between our sessions.”
- Susan Benedict, ICU/ER/Trauma Registered Nurse (retired)
"Naomi is so wise. She thinks before speaking, considers multiple perspectives, and practices what she preaches. She is kind, hardworking, diligent and strategic. Her depth of listening is a gift to her clients, as she brings forth possibility and strategy."
– Christi Byerly, CEO, Awaken Coach Institute
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